Organisers of the North West 200 have come up with a five-year plan to keep t꧟he event going.

The sustainability plan is designed the grow the 𝓡North West 2𒊎00 and guarantee its future.

Two key reasons were presented by representatives of the event to the Causeway Coast and Glens Borough Council's Leisure ⛎and Development Committee, BBC report.

Tourism brought to the area by the North West 200, and its global media reach, were the crucial factors that🤪 were reportedly presented.

Councillors were told that over 100,000 people attend♉ the North West 200 each year, and 27% of that figure come f꧂rom overseas.

But they were warned that capital must be invested to modernise the infrastructure, to guarantee the North💎 West 200’s survival.

Councillors were al🐓so told that the event brings in £20m for the local economy, and boosts Northern Ireland’s global exposur♋e.

Future goals, the BBC report, 🍨are to grow the markets in Great Britain, Europe, North America and the Republic of Ireland.

International ma🌞rketing for the event was aꦐlso a hot topic.

𓆉An upgrade for the paddock is a major aim. Local signa🎃ge must also improve, it was noted.

A Legend’s Mural is also a target for the future.

The presentation t🙈o councillors included a succession plan and a new management structure, BBC report.

The North West 200 was notoriously undeᩚᩚᩚᩚᩚᩚ⁤⁤⁤⁤ᩚ⁤⁤⁤⁤ᩚ⁤⁤⁤⁤ᩚ𒀱ᩚᩚᩚr threat in 2023 but eventually did go ahead.